Risk Management

Reducing the chance of being on Lead Generation Lists

Lead Generation Companies Sell Information About You

Unless you want to constantly receive marketing calls, don't make it easy for them

We all want sales for our business. We all know that if you don't increase your sales, it could mean the end of your business.

Companies talk about building a Sales Pipeline and as such they put a high priority on generating new sales leads. Building up databases takes a lot of time and expense. Therefore it is perhaps no surprise that a whole industry has emerged eager to satisfy that desire.

Lead generating companies sell data about you to sales organisations. Next thing you are getting a call.


Where leads come from

There are a number of ways that you too might end up as a “lead”. Lead generators look at websites, professional directories, and other data sources. Then they slot  you into a particular category and then on sell your contact information.

Some of these companies use underhanded tricks to get your details, and then they pass them onto businesses of various kinds who then call you up at all hours trying to sell you anything from Printer Cartridges, IT services to fix your “windows” errors or build a web site to Solar Panels.

In a tough economic environment, it's hard to sell almost anything. However, sales leads are something companies appear to be willing to spend money on. That's led to more lead generating companies, including many that are home based businesses. There are even tutorials on the Internet about how to set up one of these firms.

If you want to avoid being on one of these lists yourself

If you want to keep your information off a lead generating list, refuse to take part in any online or telephone surveys. Often lead generators collect data about you under the guise of conducting a survey.

Online competitions can be a trap, especially when the ask for actual identification to prove the person you claim to be. Do not send copies of birth certificates, Passports or drivers licences.

Also, be careful about what information about yourself you post online. Once it's out there, it's out there

Even companies with which you are doing business with may ask you to respond to certain questions for their own internal database which may not be relevant to the transactions. While they have a duty to maintain privacy, it is probably a good idea to refuse, since you are never really sure where that information will end up.

There are companies that do follow best practice. They provide complete, accessible, and straightforward disclosure of all parties’ intent regarding data collection and usage. They will also state that data obtained will not be brokered or sold without the consent of all parties involved, including the consumer and the advertiser. Check for these terms before passing any information on to anyone.


Latest News

High Court dismisses Business Interruption Test Case

Today the High Court dismissed appeal by Insurers on the Business Interruption test case. Even the big insurers make silly mistakes! But you the policy holder may benefit if you were one of the 40% of Business Pack policy holders that added Business Interruption cover to their Business Pack. While it was never the intent of insurers to cover policyholders for the loss of income from a pandemic, the fact that insurers never factored in a risk premium for it, and the fact there is supposed to be a material or physical loss to trigger the Business Interruption section, none of that matters according to the highest Court in the land. So what was the mistake? Simply that when insurers defined what they considered to be the definition of an infectious disease, they referred to the Quarantine Act of 1908 which since was superseded by the Biodiversity Act of 2015. Because the Quarantine Act of 1908 no longer exists, apparently you cannot draw on this for a definition of an infectious disease? Not one of the insurers picked up on this! Shows how much interest we take on the business of Governments, except what is reported in the media.

read more

Three Years running - Insurance Brokerage of the Year 1 to 5 staff

Mandy and Robert Cooper were extremely honoured and astounded to once again win, Insurance Brokerage of the Year for 2020 from Insurance Business Australia magazine. This is the third year running.

While this year has not been the easiest of years for the business with Covid 19, the Recession, the hard market and issues at Lloyds of London, we are literally all in this together as an Insurance Industry.

CPR Insurance Services continues to make our clients the number one focus of our business while managing our relationships with Insurers, who we need more than ever in this market climate.

CPR Insurance Services are a highly ethical Brokerage with a reputation as a trusted advisor who always acts in the Client's best interests. Their experience, knowledge and expertise is amongst the highest in the industry.

CPR Insurance Services is now ten years old as a business and is proud of being an Authorised Representative of Ausure and their partnership with Steadfast, giving CPR the strength and backing to match it with any Broking firm in the Insurance Industry, but remain focussed on supporting the Small to Medium business segment.

Memberships of the National Insurance Brokers Association, Australia and New Zealand Institute of Insurance and Finance, Australian Insurance Law Association, Australian Professional Indemnity Group and the Australian Institute of Company Directors, ensures CPR Insurance Services maintains the high standard of knowledge and expertise required to be one of the best Brokerages in Australia.

CPR Insurance Services also plays a strong role in their local community supporting other Sporting Clubs and Community organisations. They also support and promote local businesses with their operation of the Kedron Brook Business Group who meet regularly and has 174 members.

We are truly honoured to receive this National award once again for the third year as a recognition of CPR Insurance Services contribution.

read more